01. DIGITAL Marketing
Definition and management of online media campaigns, activation of acquisition levers (SEA, Social Ads, CRM) and ongoing optimization of performance to maximize ROI.
Our services
objective
100% turnkey e-commerce support.
For almost 10 years, Helena Rubinstein has entrusted its European e-commerce to Arneo. From the creation of the Magento site to its day-to-day operation, we provided comprehensive support: maintenance, logistics, customer service and marketing, for complete, optimized management.
Definition and management of online media campaigns, activation of acquisition levers (SEA, Social Ads, CRM) and ongoing optimization of performance to maximize ROI.
Maintenance and evolution of the Magento e-commerce platform, integration of new functionalities, performance optimization and management of technical updates.
Implementation and management of the sales promotion plan, adapting content and promotions to local specificities (Spain, Italy, France, Belgium, Netherlands) for an effective omnichannel strategy.
Set up customized dashboards, monitor e-commerce KPIs and produce monthly and annual reports with analyses and recommendations for adjusting strategy.
Order management and tracking, optimization of logistics processes, and business support for customer service management to guarantee a smooth, high-quality experience.
Our teams support Helena Rubinstein in the construction of the annual promotion plan, and implement it on a daily basis through the launch of new products and promotional offers. They monitor the performance of these actions and work to continuously improve the brand's sales.
The Arneo teams manage Helena Rubinstein's logistics and customer service providers on a daily basis, acting as the brand's support and representative. This service enables us to ensure quality of service and thus end-customer satisfaction.