01. Digital consulting
Digital translation of the needs expressed by the Clarins group, familiarization with the expected business rules and operating modes of the departments concerned.
Clarins
Creating the Packscore application
OUR INTERVENTION
- Consulting
- Branding & Creation
- Development
INTRODUCTION
The CLARINS group is committed to the sustainable development of its product ranges.
The Clarins Group is looking to intensify its commitment to sustainable development at every stage of product design, and gradually across all the Group's brands.
The Clarins Group's Responsible Development department now intends to distribute this sustainable development indicator internally on a large scale via a web application for controlled, intuitive and ergonomic access to different group profiles.
Our expertise
02. UX design
Creation of typical user paths and enumeration of expected functionalities per page.
03. Art Direction
Adoption of Clarins' graphic charter and graphic definition of elements specific to the application.
04. Interface creation
Realization of all the application's graphical interfaces in iterative mode.
05. Technical development
Iterative development of the entire application in Python and the Django Framework.
06. Training
Training in the use of the solution, support and assistance for the customer during the first weeks of production.
User dashboards
These dashboards have been designed to enable rapid analysis of packaged product performance indicators by Clarins Group employees.
In particular, these dashboards provide a product score, compared with a group-wide target score.
Graphs and calculations also provide aggregate views by brand and range.
A decision-making tool
Before being a reporting tool, the application developed is first and foremost a decision-making aid. The application enables the group's engineers to create and test different versions of packaging based on several components, and to compare them with each other before submitting their final proposal.
Each score is based on 8 criteria, and when modifying a product component, the engineer can see the influence of the modification on each criterion.
Communication within the group
The application and rights management have been developed to enable efficient and direct vertical communication between the design office, managers and directors. Each type of user has direct access to its key interfaces, and depending on their rights, read-only or modification access to the various sections.
Easy-to-use, ergonomic tool for a quick overview of scores by brand, range and product.
