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A-Derma

Comprehensive support

A-DERMA
Photo A-Derma

Our intervention

  • Consulting
  • Social media
  • Branding & Creation
  • Data & Dataviz

Title introduction

Comprehensive support for a fast-growing brand

Since its launch in B2C, A-DERMA has relied on our expertise to structure and deploy an omnichannel digital strategy combining brand awareness, commitment and sales performance. The challenge: to develop a strong brand identity, design a coherent, high-performance digital ecosystem, animate an impactful social presence and support its international expansion while optimizing its marketing activations and referencing.

Our expertise

  • 01. Brand identity & platform

      Definition of a strong graphic and semantic identity, applicable to all media (print, digital, PR).

    • 02. Digital & multi-media deployment

        Creation and management of mini-sites, landing pages and media campaigns (META, Display, YouTube) to support product launches.

      • 03. Social media & influence strategy

          Animation of the Facebook and Instagram accounts, annual overhaul of the editorial calendar, activation of ambassadors and micro-influencers to boost UGC.

        • 04. Relationship marketing & brand content

            Creation of a blog and branded content to support consumers and reinforce A-DERMA's expertise.

          • 05. SEO & Performance

              Optimization of internal links, creation of semantic cocoons and improvement of natural referencing to maximize organic visibility.

            • 06. INTERNATIONAL SUPPORT

                Management and adaptation of digital ecosystems in over 15 countries, including content development, mini-sites and local activations.

              • CONSULTING
              • *DESIGN
              • *SOCIAL NETWORKS*

              Strategic support

              Blog articles from the A-Derma website.

              Global strategy, local deployment
              With a presence in over 15 countries, A-DERMA benefits from tailor-made support to adapt and distribute its content locally. Mini-sites, landing pages, advertising films and activations are developed for each market, guaranteeing brand consistency while integrating local specificities.

              • A-Derma video.
              • A-Derma video.

              Maximizing the impact of product launches

              Computer: A-Derma home page

              Every product launch is an opportunity to boost brand awareness and visibility. We design tailor-made campaigns in all formats: event-based mini-sites, media campaigns (Facebook, Display, YouTube), films and point-of-sale displays, for optimized distribution across all points of contact.

              The support we receive from the agency is very comprehensive: from the overall annual strategy to the operational implementation of campaigns, including social networking and performance monitoring. Arneo is very proactive in its proposals, creative and always at the cutting edge of digital trends.
              Sophie Chaveroux
              Digital & Operational Product Manager

              International management

              Preview of A-Derma Instagram posts.

              Global strategy, local deployment.
              With a presence in over 15 countries, A-DERMA benefits from tailor-made support to adapt and distribute its content locally. Mini-sites, landing pages, advertising films and activations are developed for each market, guaranteeing brand consistency while integrating local specificities.

              Our actions have an impact

              • TOP 5TOP 5TOP 5TOP 5
                ONE OF THE STRONGEST BRANDS IN ITS MARKET

                Steadily rising sales in a slightly declining market.

              • + DE 15+ DE 15+ DE 15+ DE 15
                COUNTRIES PLACE THEIR TRUST IN US

                Presence in over 15 countries with an adapted and optimized digital ecosystem.

              • x5x5x5x5
                SUCCESSFUL CAMPAIGNS

                Campaigns with up to 5x more interactions than the estimated market average.

              • PF
              • Renault
              • PSG
              • MACIF
              • Stellantis logo
              • Argus
              • epmo
              • emeis
              • EDF
              • CA

              Did you like our project?

              Contact us to talk about it!
              Contact

              want to chat?

              For other requests or questions, please contact LIA.